Task
Art Direction, Idea and Concept Creation for Large Scale Exhibition Stand
Project
MAN Truck & Bus at IAA 2022, Hannover
Employer Agency
SCHMIDHUBER BRAND EXPERIENCE GmbH
Task
Art Direction, Idea and Concept Creation for Large Scale Exhibition Stand
Project
Vaillant Group at ISH 2023, Frankfurt
Employer Agency
SCHMIDHUBER BRAND EXPERIENCE GmbH
Task
Idea Development, Rough Concept and Visualization of Exhibits for Permanent Exhibition
Solution
Interactive solutions emphasize the innovative character of the brand. Spatial integration reinforces the brand in a sustainable way.
Result
Customer approval for detailed design and further steps towards implementation. As of January 2020.
Project/Customer
DREINULL – Agentur für Mediatainment GmbH
Task
Concept Creation and Implementation of a Robot-Assisted Interactive 360° Scenario
Solution
Rich content and haptic 3D models combined with a digital window into a virtual world.
Result
Interactive 3D scenario about analog processes of every phase of IoT (Internet of Things).
Project/Customer
CeBIT 2016, Deutsche Telekom AG, Concept and Architecture: q~bus Mediatektur GmbH
Video: Internet of Things
Task
Concept Creation (Content, Interaction, UI) for Interactive Exhibits and Current Technologies such as Hybrid Speed, VDSL, LTE and Vectoring
Solution
Interactive exhibits with phygital interface solutions for controlling digital applications.
Result
Haptic interaction makes content tangible and creates emotional access to purely digital and partly abstract offers.
Project/Customer
IFA 2014, Deutsche Telekom AG, Concept and Architecture: q~bus Mediatektur GmbH
Video: The Network
Task
Designing and Programming a Software System to Control a New Kinetic Winch System for Multimedia Showcases
Solution
Modular real-time system for motion and light control with versatile configuration options: save and edit presets and complex show processes.
Result
Innovative software product for professional large scale show use.
Project/Customer
Whitevoid, 2010 – 2012, Berlin
Video: Kinetic Lights
Task
Concept Creation and Implementation of Economic Miracle 4.0 as Central Highlight on Large Scale Exhibition Stand
Solution
Consistent choreography for a group of industrial robots and a robot stage performer. A modular structure enables sequential programming for global and local sequences.
Result
Key visuals and choreographed robots create an accessible, immersive scenario that makes it possible for customers to experience a brand range of products and values in an impressive, memorable way.
Project/Customer
CeBIT 2015, Deutsche Telekom AG, Concept and Architecture: q~bus Mediatektur GmbH
Video: Magenta Move